Dutch Bros - Growth potential and challenges

1. Rapid expansion:

- Dutch Bros $BROS: A fast growing beverage chain since 1992.

- Expansion: almost doubling the number of stores to 912 since IPO in 2021.

2. Revenue growth:

- Total sales: average quarterly growth of 30% since 2021.

- Same stores: Year-over-year sales growth of 4% in the second quarter of 2024.

3. Challenges:

- High valuations: High valuations at IPO $BROS and weaker revenue growth from existing stores.

- Low Net Profit: Just above breakeven, which is discouraging some investors.

4. Contribution margin:

- Performance indicator: the store's contribution margin rose to 30.8%, comparable to leaders like Chipotle.

- Long-term potential: Indicates high profit potential with continued expansion.

5. Valuation:

- Price to Sales (P/S) ratio: 2.4, considered fair given the rapid sales growth.

- Future: Assumption of further valuation growth with expansion to a target of 4,000 stores.

Dutch Bros has strong growth potential due to rapid expansion and growing sales, but current low margins and high valuation post-IPO pose risks. However, as the number of stores grows and contribution margins improve, the stock could gain in value and become a major player in the US beverage market.


Nice company. I'd just wait for some sign of growth in margins here. They hit a plateau in 2020 and have stayed there ever since. Once management manages to adjust this to maintain current cashe a. debt levels, I'll be interested.

Don't have an account? Join us

Log in to Bulios


Or use email and password
Already a member? Log in

Create Bulios profile

Continue with

Or use email and password
You can use lowercase letters, numbers, and underscores

Why Bulios?

One of the fastest growing investor communities in Europe

Comprehensive data on thousands of stocks from around the world

Current information from global markets and individual companies

Education and exchange of investment experience among investors

Fair prices, portfolio tracker, stock screener and other tools

Posts StockBot Tracker