Harley-Davidson HOG · NYSE
$26.73 -0.11% (-$0.03)
Summary
50 / 100 · Bulios Score
What speaks for it
- The share price is below the Bulios Fair Price.
- It bought back its own shares for $353.3M in the last fiscal year, 13% of its market value.
- It has raised its dividend 5 years in a row and pays out only 38% of profit.
What to watch
- Revenue fell by 8.1% a year over the last 3 years.
- Analysts expect revenue to fall by 14% this fiscal year.
- It reports a profit, yet spends more cash than it brings in.
- It earns only 2.4 USD a year on every 100 USD of invested capital.
Bulios Scoring describes a company's quality and track record, not its future return. A high score is not a buy signal. Learn more
Score in detailPrice
Is it expensive?
Looks cheapBulios Fair Price is an estimate of a stock's fair value from the Bulios valuation model. It is an input for your own analysis, not investment advice. How does it work?
Today you pay 13.8 USD for 1 USD of yearly profit. Over the last five years it was 8.2 USD on average.
Valuation in detailIs it growing?
It is shrinkingRevenue (USD)
Diluted EPS (USD)
- Analyst estimate
Revenue grew by 2.0% a year over 5 years. Over the last 3 years it fell by 8.1% a year. For the next fiscal year analysts expect revenue to fall by 14%. Earnings per share fell by 18% a year over the last 3 years.
Growth in detailDoes it make money?
PoorlyWhere 100 USD of revenue goes
- Cost of sales 76 USD
- Sales and administration 19 USD
- Taxes and other 0.2 USD
- Net profit 4.9 USD
Net profit, industry median (Auto - Manufacturers) 2.8 USD
Out of every 100 USD of revenue, 4.9 USD is left as net profit.
Profitability in detailIs it financially healthy?
Debt is a burdenOver the last 12 months it spent more cash than it brought in. Its debt is larger than its cash. The debt score is high even though free cash flow is negative.
Financial health in detailDoes it pay a dividend?
Moderate, at risk- Yield
- 2.78%
- Paid out of profit
- 38%
- Raised in a row
- 5 years
You receive $0.74 per share a year. The payout is more than the company can comfortably cover.
Dividends in detailWhat do analysts expect?
Neutral- Buy 10
- Hold 22
- Sell 4
Today's price within the analysts' price targets
The average target of $28.5 is 6.6% above today's price. 28% of the analysts recommend buying.
Analysts in detailWhat does it earn on?
Fiscal year 2025By product
- Motorcycles 60%
- Financial Services 20%
- Parts & Accessories 14%
- Apparel 4.9%
- Product and Service, Other 1.6%
- Other 0.5%
By region
- UNITED STATES 65%
- EMEA 16%
- Other Foreign Countries 6.6%
- CANADA 4.7%
- JAPAN 3.7%
- Other 3.6%
Motorcycles brings in 60% of revenue. Financial Services grew fastest, by 2.2% a year.
Segments in detail