Other reports suggest that Ford $F-0.2% doesn't have a bright tomorrow.
Ford announced Monday that it will cut prices on all versions of its F-150 Lightning electric pickup truck, with the cheapest version coming in at $50,000, about $10,000 less than originally estimated.
Additionally, I came across this chart yesterday that rates interest on car loans in the U.S. In simple terms, these are manufacturer-financed sales subsidies - see those Fords? 
Yes, manufacturing costs are gradually coming down, but Ford still has a ways to go. It will be some time before Ford has healthy margins on electric car sales. Currently they are even negative on some cars.
Next Thursday (July 27) we'll see Ford's quarterly results, in which I think the not-so-well-managed transition to EVs will be reflected again. Last year's results were not very satisfactory.
Do we have any Ford shareholders here? $F-0.2%
I don't own Ford stock and probably don't plan to include it in my portfolio. However, I'll definitely be watching $F's-0.2% results next week.
I don't want to paint the devil on the wall but it seems to me that the theme of "discount" and "decline" is across the board for all electric cars... which of course makes me gloat as a petrolhead :)
It seems to me that they're behind the times
I don't really understand cars, but as you state here, Tesla is already available for purchase under 1 million CZK, so that's already quite affordable, interesting. Not that I would give it, I drive an old tin can, but for the future. Otherwise, I don't have a Ford, but I regret its development, because I liked its founder Hanry and it's a shame that a pioneer in this field is now in decline. But then all days are not over and maybe cars of this brand will be popular again. 😊
I don't have Ford in my portfolio. And that price cut was to be expected when Tesla brought out the Cybertruck.